When mistresses Perfecta and Crystal realized that this guy was mouthy, they became uncomfortable. But he did not change and that concerned them. They had to make him stop being mouthy and they did this by using their cigarettes to humiliate and dominate him. He was turned into a human ashtray and made to feel the pain and humiliation of what they did to him. He tried to endure the pain but when he could not, he cried and begged them to let him go.